Case Study
Nov. 2020 – Dec. 2021
Vibe By California
Over the course of just a few months, we were able to increase all SEO metrics including traffic, domain authority, keyword ranking, and backlinks. These SEO gains led to more traffic, more conversions, and increased visibility.
%
New Customers
%
Organic Search Traffic
%
Social Media Referrals
The primary causes of the increase in organic search traffic were related to a restructuring of the company’s site and on-page SEO, reader-friendly URL structures, optimized content creation and the publication of articles both on the website and through press release channels, sitemap creation/submissions, and the increased brand presence across social media platforms (most notably Instagram).
Website Optimizations
Keyword Research and Tracking
Content Creation - Social and SEO Blog Articles/Press Releases
Social Content Essentials
$800/mo
Details
- 2 photo shoots per month
- 10-20 edited photos per shoot
- Content uploads
- Compliant hashtag database
- Social media strategy meeting
SEO Essentials
$1,500/mo
Details
- Website Audit
- Competitor Analysis
- Keyword Tracking
- 2 blog articles/mo (1,000 words)
- Backlink Building
- Analytics Monitoring and Reporting
Content + SEO Premium
$3,000/mo
Details
- Social Content Basics included
- SEO Essentials included
- 2 additional photo shoots
- Analytics reporting